Why ASCND

Why ASCND?

More Control. More Profits. Faster Growth.

The solar industry is changing—fast. Sales reps and dealers are tired of slow-moving installers, delayed payments, and shrinking commissions. At ASCND, we’re giving you the power to take control of your business with higher margins, faster installs, and total transparency.

Whether you’re a sales rep looking for a better deal, a sales leader growing a team, or a dealer ready to take the next step, ASCND provides the pathway to bigger profits and real business ownership.

What Makes ASCND Different?

Maximize Profits with Higher Earnings
100% of commissions + 25% of installation margin. No clawbacks—ever. Competitive redlines with a price-match guarantee. Overrides on referred dealers and teams.
Faster Installs, Faster Pay
4-10 day installation timelines + permitting. Clear project tracking from sale to PTO. Split Pay/Direct Pay—get paid the same time as everyone else. Exclusive contractor partnerships to eliminate backlog.
Industry-Leading Support & Tools
Dedicated sales and customer support teams. Best-in-class warranties for every project. Homeowner referral program to generate organic leads. Proprietary door-knocking tool (Pathfinder) to boost lead generation. Solar appointments and M1 milestone payments to support growth.

Programs to Scale Your Business

Summit Program: Unlock the Highest Earnings
The Summit Program gives you 100% of your commission and 25% of installation margin, allowing you to scale like an installer—without the overhead.
Trailblazer Program: Secure Your Market
Be first to market and secure a 5-cent per watt override on all future sales in your state—as long as you stay active.

ASCND vs. Traditional Solar Sales

Feature ASCND Traditional Dealer
Commission 100% of commission + install margin Partial commission
Install Timeline 4-10 days + permitting 30-90 days
Payment Structure Direct Pay—get paid when the installer gets paid Delayed payouts
Clawbacks No clawbacks—ever Frequent clawbacks
Sales Support Full team support + exclusive tools Limited or no support
State Availability All 50 states Limited markets
Market Protection Exclusive overrides for first movers No territorial control

Ready to Take Control?

If you’re tired of waiting, losing money, and having zero control over your deals, ASCND is the solution.

More Money
Faster Installs
Total Control Over Your Business

Stop settling. Start building your future.